Technology is changing the relationship between car buyers and car makers. Where there was little or no relationship between the two parties once a car was purchased, there is now at least the potential for significant ongoing communication. “Traditionally, independent dealerships have acted as proxies between the consumer and the car manufacturer,” writes Yoram Berholtz, director of market adoption … Read More
Posts tagged with 'wireless connectivity'
It used to not be such a big deal to buy a car and drive it for several years without feeling that much is missing. There were advances, of course, but models were more or less similar from year to year. That was then; this is now: In its annual survey of what vehicle owners want in their next car, J.D. Power and Associates says there’s a lot of interest in device and application linking for … Read More
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Colin Walls (Posted 3/3/14)
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