Mentor Graphics Signs AMDL as New Distributor in India
WILSONVILLE, Ore., September 7, 2011 - Mentor Graphics Corp. (NASDAQ: MENT) today announced signing Opto Circuits (India) Ltd.’s subsidiary, Advanced Micronic Devices Ltd. (AMDL; BSE Scrip Code: 517552), as a distributor in India. As part of this agreement, AMDL will be responsible for market development, sales and pre- and post-sales support for the Mentor® simulation and analysis tools, the PADS® product and front-end design tools within the India region.
“We are very excited about our new agreement with AMDL. They have been established in the Indian market for a very long time, and bring the knowledge and expertise to board level design that will fit very well with our PADS product line,” stated Rick Bosshardt, vice president, Mentor Graphics Geography and Distribution Channel. “In addition, the partnership with AMDL will increase our reach to customers and geographical coverage of the growing India market,” said Desmond Kwek, distribution channel manager, Pacrim, Mentor Graphics.
“Any association with an industry leader like Mentor Graphics is a major milestone for AMDL,” said J. Padmanabhan, head of SED Business Unit, AMDL. He added, “We will be able to complement the high-end products of Mentor Graphics with the strong sales and technical support capabilities of AMDL. Together, we hope to lend unmatched speed and cost-effectiveness to the growing electronics industry in India.”
Mentor Graphics sees huge potential in what AMDL’s Strategic Electronics Division (AMDL-SED) can bring to the growing EDA market in India. AMDL was the first company that brought EDA desktop tools to India two decades ago. Since then, AMDL has built robust relationships and resources in the business that the Mentor Graphics® Corporation can leverage to target new opportunities in India. AMDL will begin marketing the tools in August, 2011 to SMEs, PCB design houses and OEMs.
About Mentor Graphics
Mentor Graphics Corporation (NASDAQ: MENT) is a world leader in electronic hardware and software design solutions, providing products, consulting services and award-winning support for the world’s most successful electronic, semiconductor and systems companies. Established in 1981, the company reported revenues over the last 12 months of about $915 million. Corporate headquarters are located at 8005 S.W. Boeckman Road, Wilsonville, Oregon 97070-7777. World Wide Web site: http://www.mentor.com/.
About Advanced Micronic Devices Ltd.
Advanced Micronic Devices Ltd. (AMDL) is a Bengaluru-headquartered services and solutions provider operating in such diverse fields like healthcare, smartcard technology, global positioning systems and strategic electronics. The Company has offices in every major Indian metro and has an extended network of strategic business associates and distributors that connect customers to technologies and services across India. AMDL is a subsidiary of Opto Circuits (India) Ltd. (OCI), a leading developer and manufacturer of medical equipment and interventional devices.
About AMDL Strategic Electronics Division
AMDL’s Strategic Electronics Division (AMDL – SED) offers cutting-edge technology products and solutions in two areas, namely, Global Positioning Systems (GPS) and Electronic Design Automation (EDA). These products are used in defense, telecom and aerospace industries, research labs, educational institutions and all kinds of electronic design/manufacturing companies.
(Mentor Graphics, Mentor and PADS are registered trademarks of Mentor Graphics Corporation. All other company and/or product names are the trademarks and/or registered trademarks of their respective owners.)
For more information, please contact: