- IESF Detroit 2012
- Keynotes and General Sessions
- Registration
- Conference Speakers
- Technical focus areas
- Location
- Sponsors and Exhibitors
Conference guide
Download and print the conference guide, which includes information on speakers and exhibitors
Supporting Organization
Media Sponsor
Premier Partner
IESF Detroit 2012
The design conference for automotive and commercial vehicles
Electronic systems professionals: Pre-register now for FREE admission to our largest and most exciting IESF yet
Now in its 12th year, the Integrated Electrical Solutions Forum (IESF) will deliver more than 40 information-packed sessions addressing design challenges and solutions in the automotive, truck, off-highway and military vehicle industries.
Industry Update
"Electrical & electronics 2012 industry trends and observations". Paul Hansen, in his 5th appearance at IESF, will give his insights on the global automotive electronics industry.
Welcome/Wrapup
Catch Mentor Graphics CEO Wally Rhines give a two-part series on "Discontinuities in automotive EE design engineering" to kick off and end the day.
Exhibiting and Sponsorship Opportunities
For exhibiting and sponsorship opportunities, please contact Amanda Grech at SAE by phone: +1 (724) 612 7403 or by email: agrech@sae.org.
Conference highlights
Attendees will discuss the latest industry design challenges, explore the latest solutions from major automotive, commercial and off-highway vehicle OEMs, and network with an estimated 600 industry peers in these areas:
- Electrical system design
- System modeling and analysis
- Network design, integration and AUTOSAR
- Embedded software
- Electronic thermal design and measurement
- PCB system design
Solutions Expo
Open all day from 7:30AM to 7:00PM, Solutions Expo includes companies demonstrating automotive/commercial vehicle-focused solutions for EE design and other electronic and electrical products. Don't miss our cocktail reception (5:00PM – 7:00PM) in the Solutions Expo area, with complimentary drinks and appetizers!
Featured presentations
Managing the complexity of automotive EE design the standards way!
David Schutt, PhD
Chief Executive Officer
SAE International
Recent advances in electronics enable vehicle OEMs to offer a wide variety of services and conveniences that customers not only appreciate but expect, such as electronic fuel injection and popular GPS, and enable connections between electrical systems never seen before. A car can now be wirelessly connected to other cars, communication infrastructure, mobile devices, and the electrical grid. With this complex connectivity, a vehicle’s electronic environment must work safely and reliably as well as offer the performance accepted by the customer.
The GENIVI Alliance: Open source collaborative development in IVI
Steve Crumb
Executive Director
GENIVI Alliance
GENIVI is a non-profit industry alliance committed to driving the broad adoption of an In-Vehicle Infotainment (IVI) open-source development platform. Steve Crumb, GENIVI's Executive Director, will address the origins and organization of the alliance, the challenges of aligning requirements and programs among 160+ members, and the business case for open source collaborative development.
Industry update: Electrical & electronics 2012 industry trends and observations
Paul Hansen
The Hansen Report
Paul Hansen, in his 5th appearance at IESF, will give his insights on the global automotive electronics industry.
The value of electrical platform engineering
Martin O'Brien
General Manager, IESD
Mentor Graphics
The Capital software suite supports definition, design, build and service activities within the electrical domain. In this executive level presentation Martin O'Brien, General Manager or Mentor's Integrated Electrical Systems Division (IESD) explores the philosophy of this Electrical Platform Engineering approach, and the value customers derive from it. Some worldwide success examples are cited. He concludes by identifying the key needs that drive the ongoing Capital roadmap.
EE design automation/integration strategy for robust design
Michael Varnau
Technical Fellow, Technical Manager, Electrical Simulation and Magnetics Design
Power Electronics, Delphi Automotive Systems
The abstract is Modeling and simulation-based robust design techniques are becoming increasingly important in automotive system design, improving performance and yield while reducing warranty and manufacturing costs. This paper describes an integrated design automation tool flow that can be effectively applied to Power Electronics systems, such as those found in the latest electric and hybrid-electric vehicles.
The Auto Sun is Rising - the Future of Technology in the Automotive Industry
Dr. David E. Cole
Chairman, Auto Harvest and Chairman Emeritus Center for Automotive Research
Dr. David E. Cole is a founder and serves as Chairman of the Board. He is a well-known and respected authority on automotive industry trends. Chairman Emeritus of the Center for Automotive Research (CAR), formerly the founder and head of The Office for the Study of Automotive Transportation (OSAT) at the University of Michigan Transportation Research Institute, Dr. Cole has also successfully collaborated in the start-up of five Ann Arbor-based companies. His technical and policy consulting experience includes diverse assignments for industry, labor, national and international government.
Conference information
Date
Thursday, June 14, 2012
Time
7:30AM to 7:00PM
Where
Hyatt Regency Dearborn
600 Town Center Drive
Dearborn, MI 48126
(313) 593-1234
Who should attend
Managers, engineers, designers, government researchers and academics involved in vehicle electronics design
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