Tuesday, May 19

8:00 AM - 9:00 AM  1 session

  • Registration, Breakfast & Solutions Expo
All

9:00 AM - 9:10 AM  1 session

  • Welcome Address
All

9:10 AM - 9:40 AM  1 session

  • Guest Keynote
All

9:40 AM - 10:10 AM  1 session

  • Mentor Graphics Keynote
All

10:10 AM - 10:30 AM  1 session

  • Industry Update: Electrical & Electronics 2015 Automotive Industry Trends & Observations
Presenter: Paul Hansen, Editor, The Hansen Report
All

10:30 AM - 11:00 AM  1 session

  • Coffee Break & Solutions Expo
All

11:00 AM - 12:10 PM  3 sessions

  • Panel: Automotive EE Design Challenges & Solutions
All
  • Panel: The Rise of Smart Machines – Fact or Fiction?
Panelist: John Blyler, Founder and CEO, JB Systems Media and Technology
Panelist: Paul Mascarenas, President of FISITA and Director, ON Semiconductor
Moderator: Serge Leef, Vice President of System Level Engineering Division/General Manager New Ventures, Mentor Graphics
Panelist: Shay Benchorin, Director of Cloud Services Platforms, Mentor Graphics
Panelist: Sunil Chhaya, PhD, Senior Technical Leader, Electric Power Research Institute (EPRI)
All
  • Panel: EV/Hybrid EE Design
All

11:35 AM - 12:10 PM  1 session

  • Enabling Choice for Future Automotive Software Deployments
Presenter: Steve Crumb, Executive Director, GENIVI Alliance
All

12:10 PM - 1:30 PM  1 session

  • Lunch & Solutions Expo
All

1:30 PM - 2:00 PM  2 sessions

  • Guest Presentation
Products: Volcano
Network Design Integration AUTOSAR & Ethernet
  • Convergence of Advanced Driver Assistance Systems (ADAS), In-Vehicle Infotainment, and Driver Information Systems
Presenter: Rainer Oder, Mentor Graphics
Products: Embedded
IVI/ADAS/Embedded Software/GENIVI

1:30 PM - 2:30 PM  2 sessions

  • Panel: Electical Systems Engineering & Service
Electrical Systems Engineering & Service
  • Panel: Designing Safety into Critical Automotive Systems using Model-based Analysis
Moderator: Bill Chown, Product Line Director, Sysems Life Cycle Management, System Level Engineering, Mentor Graphics
Panelist: Subba Somanchi, Director of the Model Based System Design Business Unit, System Level Engineering Division, Mentor Graphics
Model Based Design

2:00 PM - 2:30 PM  3 sessions

  • Calculating the Cost of Complexity - Do the Math
Products: Capital
Electrical Systems Architecture & Design
  • Ethernet Backbone - Paving the Way towards Guaranteed Timing Behavior
Presenter: Andrew Patterson, Director of Business Development, Embedded Systems, Mentor Graphics
Products: Volcano
Network Design Integration AUTOSAR & Ethernet
  • Optimizing Form and Function of EV/ Hybrid Harnesses
Products: Capital
EV/Hybrid EE Design

2:00 PM - 3:00 PM  1 session

  • Panel: IVI/ADAS/Embedded Software/GENIVI
IVI/ADAS/Embedded Software/GENIVI

2:30 PM - 3:00 PM  4 sessions

  • Decision Making in an EE World
Products: Capital
Electrical Systems Architecture & Design
  • Manage Complex Design Changes Across the Flow with Advanced Change Automation
Products: Capital
Electrical Systems Engineering & Service
  • AUTOSAR: Vehicle Network Timing Analysis
Presenter: Tibor Kovacs, Mentor Graphics
Products: Volcano
Network Design Integration AUTOSAR & Ethernet
  • Moving Beyond Complex Modeling Languages: A More Intuitive Approach to Automotive System Modeling
Presenter: Mike Jensen, Mentor Graphics
Products: SystemVision
Model Based Design

3:00 PM - 3:30 PM  1 session

  • Coffee Break & Solutions Expo
All

3:30 PM - 4:00 PM  4 sessions

  • Make System Definition, Integration and Hierachy an Integral Part of Your Flow
Products: Capital
Electrical Systems Architecture & Design
  • When Data Exchange Becomes Business Exchange
Products: Capital
Electrical Systems Engineering & Service
  • Using Active Noise Control to Improve Driving Experience and Safety
Presenter: Markus Kissendorfer, Mentor Graphics
Products: Embedded
IVI/ADAS/Embedded Software/GENIVI
  • Analyzing Aging and Thermal Effects on Automotive Systems
Presenter: Carl Bycraft, Technical Marketing Engineer, Mentor Graphics
Products: SystemVision
Model Based Design

3:30 PM - 4:30 PM  1 session

  • Panel: Network Design, Integration and AUTOSAR
Network Design Integration AUTOSAR & Ethernet

4:00 PM - 4:30 PM  5 sessions

  • Integration of EE in PLM Infrastructure
Products: Capital
Electrical Systems Architecture & Design
  • Improve Quality and Manufacturing Flexibility with Workbooks
Products: Capital
Electrical Systems Engineering & Service
  • Managing Multi-Screen Video and Embedded Graphics in an Automotive Environment
Presenter: Andrew Patterson, Director of Business Development, Embedded Systems, Mentor Graphics
Products: Embedded
IVI/ADAS/Embedded Software/GENIVI
  • Reliable Simulation for Advanced Motor Drive Systems using an FEA-based, High-Fidelity Motor Modeling Solution – JMAG-RT
Presenter: Dr. Takashi Yamada, Manager, Electromagnetic Engineering Department, JSOL Corporation
Products: SystemVision
EV/Hybrid EE Design
  • Augmenting Current Tools and Processes to Increase the Productivity of an Engineering Team
Presenter: Josh McBee, Technical Marketing Engineer, Mentor Graphics
Products: Context
Model Based Design

4:30 PM - 6:00 PM  1 session

  • VIP Cocktail Reception
All