Eindhoven, The Netherlands October 7, 2008
Register NowKeynotes
Walden C. Rhines
Chairman and CEO
Mentor Graphics Corp.
A Demographic Driven Design Evolution
Dramatic shifts in global demographics at the cultural and economic level are leading to major transformations in electronic design. These trends include the emergence of a robust middle class in China and India, increasing spread of design talent around the world and the growing focus on regional norms and cultural preferences. This rapidly changing economic reality is igniting a revolution in every aspect of the electronic product supply chain.
After examining a few examples of these mega trends and how they are altering the electronic landscape, the keynote will explore the implications on design and the evolution it is undergoing to accommodate these changes.
Walden C. Rhines
Walden C. Rhines, 61, is Chairman and Chief Executive Officer of Mentor Graphics, a leader in worldwide electronic design automation with revenue of $792 million in 2006. During his tenure at Mentor Graphics, revenue has more than doubled, growth rate since 1999 has been number one among the “Big 3” EDA companies and Mentor has grown the industry’s number one market share solutions in physical verification, design concept-through-functional verification and printed circuit board design.
Full biography
René Penning de Vries
CTO, NXP
René Penning de Vries is Senior Vice President and Chief Technology Officer of NXP, the newly independent semiconductor company founded by Philips.
René is responsible for overseeing the product creation processes, focusing on the key areas of Innovation, Technology and Research. In this role, he is part of the NXP executive management team (EMT), headed by Frans van Houten.
René previously held the position of senior vice president and Chief Technology Officer at Philips Semiconductors prior to the formation of NXP. He started working for Philips Research in 1984 before moving to NXP Semiconductors in 1987 and brings to his position at NXP a deep understanding of the design and technology needs of the semiconductor industry. His career evolved from various technical and managerial roles in CMOS development, into management of platform and design technology as well IP creation. Most recently, system technology and research have been added to his portfolio.
During his career, René worked and lived in the US, in Crolles, France and in Singapore, where he was Vice President of Technology in SSMC, a joint venture between Philips, TSMC and EDBi Singapore.
René holds an MSc in physics from the University of Nijmegen and a Ph.D. in device physics from the Technical University of Twente, the Netherlands.

