Modern cars are undeniably sophisticated and complex engineering products. Upfront engineering design is a key, controlling factor to commercial success. Get it right and if down-stream functions such as manufacturing, sales and servicing also perform well, then the product can succeed. Get it wrong and the rest is irrelevant.
The electrical and electronic systems can represent up to 40% of the total cost of a car and are a major contributor of differentiated selling features whilst at the same time providing essential sub-systems for drive, efficiency and safety. Such platforms are complex to design. They are composed of multiple systems and design domains and need to be designed concurrently with a Connected Engineering™ approach. “Getting it right” is the basic requirement. “Getting it right and optimized” is the real goal.
What You Will Learn
The forum will debate the hurdles which teams experience moving “down and back up” the V-model diagram across multiple domains. Interactions between the electrical, network, ECU and software domains, tracking requirements and managing change will be explored as the day develops.
Who Should Attend
Managers, engineers, designers involved in:
- EE systems design
- Wire harness engineering
- Network design and integration
- AUTOSAR and GENIVI
- Thermal Analysis
David Lacey, Technical Director of Software Tools, XMOS
Dr David Lacey works as Technical Director of Software Tools at XMOS Ltd. With over fifteen years of research and development in programming tools, embedded computing, compilers and parallel processing technology. He now works on the development tools for XMOS devices.
As well as tools development he has worked on application development for parallel and embedded microprocessors including work in AVB audio networking, high performance math libraries, general networking, financial simulation and audio processing.
Richard Crisp, Director Systems Engineering, IBM
Richard has World-Wide responsibility for Systems Engineering in IBM Rational. Richard is able to leverage over 20 years experience in Industry, focusing and directing Rational’s systems engineering business. Richard has led the work in many clients where Systems and Software Engineering solutions have been rolled out to Projects and Programs across many Industries including Automotive and Aerospace.
John Knight-Gregson, i-PLM Director, Jaguar Land Rover
John Knight-Gregson is i-PLM Programme Lead accountable for the PLM vision and strategy at Jaguar Land Rover, responsible for the delivering the new PLM solution (V6 backbone with Dassault Systèmes) known as i-PLM.
Design and Development, progressing through, managing CAD , managing CAE, running PD IT, being the JLR PMTI voice into Ford, managing the Tools and Technology group, to designing and delivering the JLR PLM Strategy across the company.
Joachim Langenwalter, Business Development Director Automotive, Mentor Graphics
As director of business development for Automotive in EU and India, Joachim works with leading OEMs and Suppliers in that region. In this role he supports customers as a trusted technical and business advisor for the whole E/E flow covering logical and physical architecture, software and hardware design. Before his current role Joachim had worldwide responsibility for the Volcano Products lines for Automotive E/E development. Previously Joachim was holding Management positions at The MathWorks and Synopsys
Thomas Heurung, Technical Manager, Mentor Graphics
After finishing his EE degree in 1997 Thomas has been working on different challenges in the automotive industry, from (short-lived) 42V power networks to electrical system and in-vehicle network design. In 2004 he started working at Mentor Graphics with products such as Capital and Volcano and in his current position he is managing Mentor's application engineers for those product lines.
Heritage Motor Centre
Banbury Road, Gaydon,
Warwickshire CV35 0BJ