Presenter: Bill Chown
Product Marketing Director, System Level Engineering Division, Mentor Graphics
Bill Chown is product marketing director for the system-level engineering division at Mentor Graphics. His design career went from developing mixed signal and DSP systems at chip and board level in the UK, managing projects through to layout and production test, before moving to the semiconductor industry with Intersil. He has subsequently worked in EDA and test software development in Europe and the US with Mentor Graphics, Summit Design/TSSI, Integrated Measurement Systems and Credence. A twenty-nine year industry veteran, Bill currently specializes in system-level design and analysis across technology disciplines. Additionally, Bill has been involved with standards activities for several years, serving in the CFI, ECSI, and STIL initiatives, is past chair of the TTTC TAC on Virtual Test, served as a board member for The SPIRIT Consortium and is a board member for OMG. He is a Senior Member of the IEEE, and holds an Electronic Engineering degree from the University of Wales and an MBA from the University of Oregon
New industry standards demand innovative solutions to manage and assure system design from requirements, specifications and dependencies through design, elaboration, validation, test, and final implementation.
The Context SDM tool suite links product design teams across disciplines and through the life cycle from requirements to implementation, managing the many millions of connections among design modules and tools, and changes that occur as a result, and delivering information directly where it can be applied.
Supporting the principles of linked data and Systems Engineering, while managing relationships about the data, the Context solution brings unprecedented visibility, traceability, automation, and control to every stage and flow of the electronic system design process.
Context SDM integrates with IBM’s Rational tools to provide a bi-directional transfer of a design’s key information and dependencies, linking implementation with the lifecycle in a new and close relationship.